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RELEVANCE 2, the newest research study from the Radio Ad Effectivenss Lab (RAEL) takes a deep dive into the relationship consumers have with Radio.
An extension of RAEL's first Relevance Study, Relevance 2 reveals how consumers respond to Radio ads in unique ways that are different from other media, including the Internet. Moreover, the study explores how to maximize Radio's relevance to targeted audiences that embrace the medium as an integral part of their personal lifestyle.
The results of Relevance 2 will be released during Advertising Week in NYC at 11:00 a.m. on Wednesday, September 27th at Bloomberg, 731 Lexington Avenue.
Seating for this event is limited. Registration is free, but required. To register, click below.
If you have any questions, please contact us at 212-681-7212 or ccgrant@rab.com.
We look forward to seeing you.

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